The impact of COVID-19 has had a slowdown effect on traditional sales operations but has improved the prospects of remote inside sales. This means that there will inevitably be more people chasing inside sales jobs than ever before.
To counter the competition, you need a compelling resume that shows how good you are at your job and how you can add value to the new position you want. We’re going to help you write one.
Resume objective for inside sales
According to the recruitment website Indeed, whether you apply for an entry-level inside sales job or a senior position, you must do what you can to reflect your experience and accomplishments.
You don’t have to include a resume objective, but it will give you the opportunity to outline your goals and ambitions.
Because the objective appears at the top of your resume, it can be used to create an immediate positive first impression on the hiring or recruitment managers.
Think of your objective as a statement of intent and use to show how you will apply your skills and what you aim to accomplish. But keep it short – no more than two sentences.
Remember that this is an ideal way to draw attention to your worth, so highlight your value as a potential employee. Be sure to focus on sales and specify the position you are seeking.
Ultimately, a well-written objective will make a positive impact on potential employers or their hiring managers.
Highly motivated inside sales professional with more than four years of experience in the health industry. Determination to grow my relationship-building and persuasion skills. Looking for long-term internal promotion opportunities.
Resume skills for inside sales
As an inside sales professional, you need to have skills that will attract a potential new employer. Outsiders often think that inside sales reps are telemarketers, but nothing could be further from the truth.
You might have started in telesales, but for an inside sales position, you need the knowledge and skills to carry out much more complex phone-based business-to-business (B2B) and business-to-consumer (B2C) selling practices.
And when you write your inside sales resume, you need to show that you have these skills.
The BLS lists customer-service and interpersonal skills coupled with self-confidence and physical stamina.
Once you have identified potential customers, you need to assess their needs and listen to their concerns before and after the sale. You need the skills and confidence to cold-call, recommend products and services to someone you have never met, and then close the sale.
Inside sales reps deal with many types of people and so their interpersonal skills must be excellent. Apart from their customers and clients, they need to respond to and work with other members of the sales team and their managers.
Interpersonal | Integrity | Verbal and written communication | Analysis | Responsiveness | Self-confidence | Customer service | Negotiation | Problem-solving | Teamwork | Flexibility
Inside sales work experience
There are a vast number of varied inside sales opportunities in just about every sector of the economy.
To put this in context, in 2019, there were more than 1,720,700 sales rep jobs in the marketplace.
But this is a figure that the U.S. Bureau of Labor Statistics (BLS) predicts will slow down by 2% during the decade to 2029.
This means salespersons will face increasing competition for jobs. If you’ve got the experience and you have achieved at any level of your job, you will be at an advantage.
Experience is a vital element of any resume. It shows what you have achieved and how you have developed as a salesperson and improved over time.
Of course, we all have to start somewhere, and you might not have much inside sales experience. If you don’t, then you could include any jobs that required sales expertise, even if it wasn’t inside sales.
Or perhaps you worked in a retail store during your school vacation or sold items online via your own website.
If you completed an internship that involved sales, be sure to include that.
But the ideal is to list inside sales work experience, highlighting achievements, if possible using numbers.
Sample Work Experience
Inside Sales Representative, 2019 – 2020
Worked remotely and communicated directly with customers providing an overview of American Standard products and installation services. The job was to get opportunities for field sales reps to do in-home demonstrations.
- Qualified inbound and outbound inquiries and converted them to in-house sales appointments for field sales reps.
- Used CRM and mapping technology to effectively schedule in-home appointments nationwide that were well-coordinated for homeowners and field sales representatives.
- Used cloud-based systems to update consumer records with lead dispositions, notes, advertising source, etc., and interacted with an automated phone system.
- Maintained a sales mentality that proved an ability to patiently overcome objections and dissatisfaction at times.
Liberty Mutual Insurance, FL
Remote Inside Sales Representative, 2018 – 2019
Handled inbound calls that were driven by TV advertising, the internet, mail, and third-party marketing efforts. Consulted customers on their insurance needs and matched them with the best products and benefits.
- Completed two months of training before starting sales.
- Regularly converted 12 -20 leads every week.
- Increased income from a starting base of $33,900 to total average earnings of more than $60k in the first year.
- Named Liberty’s Top Inside Sales Rep of 2019
The Locken Group, TX
Inside Sales Agent, 2016 – 2017
Worked as part of an award-winning Houston real estate team. On average, made more than 300 calls a day to generate business.
- Prospected for, qualified, and followed up thousands of buyer and seller leads.
- Scheduled more than 500 leads every month for the company’s listing and buyer specialists.
- Built and managed the sales pipeline through the sales cycle using the company’s customer Management system (CRM) software.
- Worked closely with all the other members of the sales team.
Inside sales education
According to the BLS, the educational requirements for inside sales representatives and other wholesale and manufacturing reps depends on the products they are selling.
If products aren’t technical or scientific, sales reps are usually required to have a high school or equivalent diploma. If they are, they typically need a degree or at least some relevant formal training.
There is a myriad of different types of products that inside sales reps sell, but scientific and technical products include industrial equipment, medical instruments, and pharmaceuticals.
Many sales reps are expected to attend seminars or training courses where they learn sales techniques. Many companies have in-house training with programs that sometimes last up to a year. Some have on-the-job training. If sales are related to manufacturing, training might be in the plant.
The recruitment website, Monster, differentiates between different sales jobs, stating the education commonly required for each type. For example:
- Real estate agents don’t need a degree but they do need to be licensed in the state where they practice. This requires education and training that is specified by the state and supplied by companies like Kaplan Real Estate Education and many more.
- Sales engineers usually need a bachelor’s degree in engineering or a related field.
- Financial service sales agents need a bachelor’s degree for entry-level jobs. An MBD is often required for senior positions. Licensure may be required for selling securities or insurance, but in-house training is often supplied.
California Institute of Technology
Bachelor of Engineering, 2010 – 2013
Irrespective of education, many inside sales reps attend seminars in sales techniques or take courses. The options are varied but commonly focus on economics, marketing, communication techniques, and quite often on a foreign language to widen opportunities.
Many companies offer their own formal training programs for newcomers to the industry. These last anything from weeks to a year. It depends mostly on what you are selling.
If products and services are technical and/or specialized, sales reps might be expected to learn about production, installation, and/or distribution.
There are also universities and colleges that offer short and longer courses.
For example, the University of California in Los Angeles (UCLA) offers a certificate to students who have undertaken and passed seven prescribed courses (see below.)
Many other universities offer one-off courses.
The Manufacturers’ Representatives Educational Research Foundation (MRERF), which offers certifications, also offers training programs for sales representatives of all kinds.
- Strategic Sales Planning (UCLA)
- Customer Relationship Management (UCLA)
- Principles of Professional Selling (UCLA)
- Business Ethics (UCLA)
- Introduction to Negotiation (Yale)
- Sales Pitch and Closing (Northwestern University)
- Successful Negotiation: Essential Strategies and Skills (University of Michigan)
Since the assortment of products sold by inside sales reps is vast and varied, licenses and certifications are not obligatory across the board.
However, MRERF offers the Certified Professional Manufacturers’ Representative (CPMR) certification and the Certified Professional Sales Consultant (CPSC) certification.
The CPMR is aimed at current and future rep firm owners and senior managers. The CPSC is aimed at independent manufacturers’ sales representatives and it involves in-depth sales training.
In both instances, certification involves technical training and an exam. The CPMR requires at least 10 hours of continuing education every year to maintain certification.
Complete inside sales resume sample
We scanned through dozens of job postings when we researched inside sales resumes and chose the one below for our sample resume. You will see that it is a management role, which means more responsibility but a higher income.
The essential functions of the job are clearly listed along with the additional responsibilities expected of the management role. These include recruitment, hiring, and training of the sales team. So, it isn’t just what you do in the job, it’s how your staff members perform that is also important.
Education and experience requirements are also clearly outlined. You will see that they are happy to accept additional experience in lieu of a university degree.
Motivated inside sales professional with managerial experience ready to rise to another level of achievement. CPSC with a passion for sales.
Verbal and written communication | Team leader | Coaching | Self-confidence | Customer service | Sales | Analysis | CRM systems | Microsoft Office
Quest Diagnostics, OR
Internal Account Manager (Inside/Outside Sales), 2018 – 2020
Took responsibility for lead generation, upsells, and lab diagnostic services through telesales (and in-person visits until COVID-19 lockdown in 2020).
- Developed and implemented hundreds of sales plans to target accounts for growth in-line with regional market strategy.
- Assisted field sales staff by prospecting new business opportunities and evaluating potential growth opportunities of existing clients.
- Analyzed targeted accounts and develop recommendations to acquire their business through information collection, marketing initiatives, sales call cycle, etc.
- Drove sales through pre-call planning, post-call analysis, and follow-up.
- Analyzed the utilization and profitability of existing accounts, and then developed and executed action plans to increase these returns.
- Educated customers on all new products and services through sophisticated telemarketing.
Inside Sales Representative, 2017 – 2018
Responsible for customer service duties that included entering and maintaining sales orders, purchasing, quotations, over-the-counter sales, and supporting the outside sales staff.
- Responsible for answering telephone calls from outside customers and assisting them with identifying products.
- Entered and maintained all sales orders, including releasing orders on credit hold, and expediting previous sales orders.
- Quoted on products for customers and captured over-the-counter sales with walk-in customers.
- Assisted and supported the outside sales staff by undertaking “cold” calls on their behalf.
Hewlett Packard Enterprise, OR
Inside Sales Intern, 2015
Underwent training, attended meetings in the company office, and worked from home during the summer break. Proactively made outbound calls to identify end-user opportunities and built a strong sales pipeline.
- Maintained a detailed record of activities in the Aruba Networks systems. Exceeded quota required for assignments by 60%.
- Maintained a detailed record of activities to show meeting and beating daily targets.
- Produced and analyzed reports and assessed results to identify trends and issues.
- Performed root-cause analysis for lost deals, and identified prospecting issues to develop recommendations for resolution and to track the effectiveness of remedies and new prospecting techniques.
- Certified Professional Sales Consultant
Oregon State University Business College
Bachelor’s Degree in Marketing, 2013 – 2016
Aruba Sales Academy
Completed the training course during my internship, 2015
- Business Ethics
- Successful Negotiation: Essential Strategies and Skill
When you write your inside sales resume you need to show your potential employers that you have the personality, drive, and will to succeed in the job. Pay careful attention to their needs and show how you meet their requirements.
- An objective or career summary is not included in all resumes, but we find that it creates the perfect opportunity to make a bold statement that will help you stand out from other applicants.
- It’s very important to show that you have the skills identified in the job description. Focus on these but also identify additional skills that you might have.
- Work experience speaks volumes but it will only be compelling if it shows how you have succeeded in previous positions. Wherever you can, highlight achievements.
Tips from Experts
“The resume is designed with one purpose in mind—to generate enough interest to get you an interview. Do not send it out unless you are completely satisfied with the message it conveys. Most resumes are discarded. Give the prospective employer reasons to separate yours from the crowd by giving indications of how your background and skills are transferable to his/her work environment.” – Temple University
“Learning how to write a résumé is the process of learning a new form of art. Résumés are subjective documents that come with guidelines, not hard and fast rules, and preferences depending on your chosen field of study and the recruiter that will be reviewing the document.” – University of Florida Career Services
“The power of persuasion is key to sales success, but it also works wonders in a job search.” – Monster
You’re a salesperson, so now is your chance to prove how good you are at your job!
Your resume is a marketing tool and it’s up to you to sell yourself.
Use the tips and advice we have given you to get where you want to go.