Methodology
The goal of this guide is to give you real data what the “must haves” of brand ambassador resumes are.
To do that, we compiled and analyzed data from brand ambassador resumes and 16 brand ambassador job listings to get the data used for this our brand ambassador resume guide.
In addition to brand ambassador-specific resume data, we built a database of nearly 1 million resumes and job listings, and we use a propriety machine learning model to understand the anatomy of the best resumes in general.
Quick note: using the data below can help you build a competitive resume, but it’s always important to be creative, unique, and personal to stand out.
If you want more info on our methodology, you can check it out here.
Brand ambassador resume objective data + brand ambassador objective examples
Pop quiz: do brand ambassador’s really need to use an objective?
In general, whether or not you need an objective or professional summary can depend a lot on your personal career level (check out our article on resume objectives), but this is what our analysis found for brand ambassador’s specifically:
- 33% of brand ambassador’s included an objective section
- 26% of brand ambassador’s included a professional summary
- 48% of brand ambassador’s included neither an objective nor a summary
Brand ambassador objective examples
A highly motivated brand ambassador who aims to make use of their interpersonal skills to achieve goals of a company that focuses on customer satisfaction and customer experience.
Seeking a challenging position as a brand ambassador where I can utilize my strong communication and interpersonal skills to effectively promote and represent a brand to a diverse audience.
Looking for a brand ambassador role that allows me to showcase my passion for marketing and my ability to create impactful campaigns that drive brand awareness and engagement.
Aiming to secure a brand ambassador position that offers opportunities for personal and professional growth, where I can leverage my enthusiasm for the industry and my experience in event management to drive brand recognition and customer loyalty.
Skills for brand ambassador resumes
These are the skills that occurred most frequently in in brand ambassador resumes, which means they tend to be core competencies or highly desired skills.
Of course, you should only list skills that you actually have, and you should prioritze skills most relevant to the job you're applying for. But these are good core skills to include on your resume.
To get more detail on building a powerful skills section, take a peek at our article on resume skills.
*Note: to find skills our machine learning model basically looks for common words, so take these with a grain of salt and use your best judgment.
Most common brand ambassador resume skills
Most common hard skills for brand ambassador resumes: product development cycle, social media, customer support, customer relations, and digital marketing.
Most common soft skills for brand ambassador resumes: communication skills, customer-service skills, interpersonal skills, listening skills, and patience.
Other good brand ambassador resume skills
- Specific target accounts
- Key performance indicators
- Marketing tools
- Microsoft Excel
- Product demonstrations
- Sales & expense reporting
- Smartphone & tablet computer
- Google sheets
- Decision making
- Interpersonal skills
- Time management
- Collaboration
- Creative thinking
- Marketing skills
- Communication
- Attention to detail
Brand ambassador skills section examples
Note: these examples are formatted the same here just because it’s simple, but we have more detailed formatting advice (and examples) in our guide to resume formatting.
Brand ambassador skills example 1
Specific target accounts | social media | marketing tools | microsoft excel | customer relations | digital marketing | product demonstrations
Brand ambassador skills example 2
Key performance indicators | communication skills | sales & expense reporting | customer-service skills | smartphone & tablet computer | interpersonal skills | google sheets
Brand ambassador skills example 3
Marketing skills | decision making | patience | listening skills | time management | customer-service skills | collaboration
Work experience for brand ambassador resumes
Your work experience section is almost always the most important part of your resume. Because it’s difficult to pull trends from this kind of section, this section is mostly just examples.
For some advanced strategies for writing about work experience on a resume, refer to our article on building a strong work experience resume section. We also have a guide on writing a resume with no experience if you’re just starting your career.
For now, it’s good to remember that the most important experience for any brand ambassador resume is the most relevant experience.
A couple examples for you:
Brand ambassador work experience examples
WORK EXPERIENCE
Sr. Associate Brand Ambassador
Stark Industries, 2019-2022
Responsibilities
- Monitor financial markets and the performance of individual securities
- Contact prospective clients to present information and explain available services
- Manage the finances of the facility, such as patient fees and billing
- Oversee the maintenance and repair of machinery, equipment, and electrical and mechanical systems
- Address complaints regarding food quality or service
WORK EXPERIENCE
Associate Brand Ambassador
Candor Corp, 2017-2022
Responsibilities
- Repair or replace malfunctioning components, parts, and other mechanical or electrical equipment
- Bathe animals, trim nails, clip hair, and attend to other grooming needs
- Build Relationships with customers to ensure their satisfaction with purchased product
- Maintain repeat business rates from established customers
- Create content for social media
WORK EXPERIENCE
Brand Ambassador Intern
Gekko & Co, 2014-2012
Responsibilities
- Hand out samples
- Inform guests of brand facts
- Collect feedback from guests of their thoughts of the product
- Gather data of pricing, customer demographics for recap sheet
- Report sales and guest feedback
Education for brand ambassador resumes
For most positions, work experience is more important than education, although it can be important for new grads or for fields in which specific classes are industry-standard.
So it’s not a big section, but it’s still important, and often, brand ambassador job postings list a minimum education requirement.
Check out our blueprint for education on resumes for our full playbook on education sections.
Data from our sample of 933 brand ambassador resumes
- 9% brand ambassador resumes listed an associate’s degree
- 59% brand ambassador resumes listed a bachelor’s degree
- 27% brand ambassador resumes included a masters degree
- 1% brand ambassador resumes mentioned a doctoral degree
Brand ambassador resume education examples
EDUCATION
Bachelor of Science
Mount St. Joseph University, 2019
Awards & Honors
- Summa Cum Laude
- Valedictorian
- AP Scholar
EDUCATION
Associate of Applied Arts
Lakeland University, 2017
Certifications for brand ambassador resumes
Certifications aren’t a strict requirement for every job, but there are almost always certifications you can get to boost your chances of success.
If you want to see how to build these sections, we have a guide about certifications on resumes.
We did a little research and found certifications can help brand ambassador’s specifically, according to CareerOneStop.
Brand ambassador certification examples
CERTIFICATIONS
Certified Sales Professional
National Ground Water Association, 2019
Certified Customer Service Specialist
ETA International, 2017
CERTIFICATIONS
Certified Sales Professional, Certified Customer Service Specialist, Bioanalyst Clinical Laboratory Director
Brand ambassador resume action verbs
Using our database of nearly 1,000,000 publicly available resumes, we compiled an index of action verbs and cross-referenced it with our sample of 933 brand ambassador resumes and job postings to uncover which action verbs are most commonly used by brand ambassador’s and brand ambassador employers.
The most common action verbs on brand ambassador resumes are: program, process, assist, prepare, and manage.
The most common action verbs on brand ambassador job postings are: lead, plan, review, handle, and field.
Other action verbs for brand ambassador resumes:
- Perform
- Develop
- Design
- Test
- Direct
- Create
- Monitor
- Track
- Organize
- Resolve
Full brand ambassador resume example
Lastly, we wanted to give you a couple full brand ambassador resume examples..
Please note: you can write a better resume than this. This is just a quick illustration to show you how these pieces might fit together.
If you’d like to see “perfect” resumes, we have a showcase of resume examples.
Brand ambassador resume example
Deanna Daugherty
Brand Ambassador
2779 Valley Lane, Austin, TX
Looking for a brand ambassador role that allows me to showcase my passion for marketing and my ability to create impactful campaigns that drive brand awareness and engagement.
WORK EXPERIENCE
Sr. Associate Brand Ambassador
Stark Industries, 2019-2022
Responsibilities
- Provide product samples, coupons, informational brochures, or other incentives to persuade people to buy products
- Demonstrate or explain products, methods, or services to persuade customers to purchase products or use services
- Set up and arrange displays or demonstration areas to attract the attention of prospective customers
- Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems
Associate Brand Ambassador
Candor Corp, 2017-2022
Responsibilities
- Be on weekly paid conference calls with my manager and the rest of the team to share field experiences and to be briefed on upcoming updates
- Do data-entry of my experiences and customers information when recapping in my personal office at shift’s end
- Assist Senior Community Manager with event logistics, support, and vendor relations
- Build and maintain local promotional relationships
Brand Ambassador Intern
Gekko & Co, 2014-2016
Responsibilities
- Utilize phone, social media, email, direct sales, networking, and business visitations
- Encourage customers to take part in seasonal and marketing-driven experiences and events
- Comfortably speak to individuals or groups of people at a time
- Cross-functionally work alongside members of the retail, attraction, foods, facilities, and marketing teams to facilitate events from start to finish
CERTIFICATIONS
Certified Advertising Specialist
Promotional Products Association International, 2019
Meta Certified Media Planning Professional
Meta, 2017
SKILLS
Specific target accounts | product demonstrations | community building | interpersonal skills | communication skills | product development cycle | decision making
EDUCATION
Bachelor of Science
Mount St. Joseph University, 2019
Associate of Applied Arts
Lakeland University, 2017
What experts say about brand ambassador resumes
Before we wrap it up, we want to leave you with some advice from other experts we admire.
“Showcase the most skills, showcase the longest period of time that you’ve worked or the best jobs that you had.” – How to Write the Perfect Brand Ambassador Resume
“You must have communication skills. Be creative teamwork is a must, you must be organized, and you must be able to have some sort of leadership role because some brand ambassador gigs may be so starting, or you may be working to be yourself like an in-store demo or on the road types of things.” – How to Write the Perfect Brand Ambassador Resume
“Another good section is personal achievement; if you have like some well-known accomplishments, or you have factual data like numbers or received a one hundred thousand on the brand ambassador test or whatever, if you have any personal achievement that will really make you go to the top of the list, you want to make sure that you’re adding that on your resume as well.” – How to Write the Perfect Brand Ambassador Resume
